Editorial content and branded material for the brand experience design team at IBM Research. For 5 years, I freelanced with a group that grew from 4 to roughly 12 designers leading branded assets for IBM’s global research wing group of roughly 12 designers leading branded assets for IBM’s global research wing, which is the largest private research institution in the world. My task was often the promotion of research published by colleagues primarily in Yorktown Heights, NY and Zurich in the fields of artificial intelligence and quantum computing. Institutional collaborators included the likes of the MIT-IBM Watson AI Lab, NASA and CERN.
Creative director: Ryan Mellody, art director: Emma Sainz, producer: Bethany Douglas